After reading you will understand the basics of this powerful strategy and performance management tool.
It answers the question: For the financial and customer perspectives within the Balanced Scorecard it is possible to carry out a survey or conduct interviews among the potential shareholders or customers to assess what their expectations are. This cohesion is reflected in the model through the mutually connected arrows between the four perspectives. Pages: 239 File size: 4.75MB License: Free PDF Added: Mazutaxe Downloads: 66.201 Please enter prf comment! The starting points of the balanced scorecard are the vision and the strategy that are viewed from four perspectives: After all in the balanced scorecard, when there is a higher added value, the profits will also be higher.
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